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Real Good Fish | Sustainability | | Sustainability | Sustainable Seafood boxes of Salmon, Lobster and Scallops & More



Sustainability is at the core of every sourcing decision we make. Beyond the basic environmental principles of sustainability, we consider social equity impacts as well. As part of the local coastal communities we serve, we include the health and well-being of our fishing partners and our customers into our definition of sustainable seafood.

Sustainable seafood comes from healthy communities and ecosystems.

Healthy ecosystems come from healthy communities.

Sustainability is created and defined by our community.

Eat smaller portions of a greater variety of seafood.

When we truly experience seafood from the source, we cannot ignore our responsibility to be stewards of the sea.

From an environmental perspective, we adhere to the same basic principles of environmental sustainability as Monterey Bay Aquarium’s Seafood Watch, and the Marine Stewardship Council, meaning we consider:

  1. How healthy is the fish stock?
  2. To what extent are our fishing methods harming the marine environment or other sea creatures?
  3. Are fishing regulations thorough and are fishermen being held accountable?

We use these principles, and the best available science from state, federal, and peer-reviewed literature to make our seafood sourcing decisions, along with the social considerations of our community. 

To this end we support our fishermen and inspire our neighbors to catch and eat what is available locally:

  • We include bycatch and underappreciated species whenever possible.
  • We offer variety to spread demand more evenly across the marine food web.
  • We buy direct from vessels whenever possible.
  • We provide traceability information on all our packaging.
  • We supply California public schools with affordable, sustainable, local fish in our Bay2Tray Program.
  • We work with local government and non-profit organizations to explore new, innovative, and more sustainable fishing opportunities. 

Preserving our marine resources and our fishing communities, while inspiring our neighbors and our children to be the next stewards of our oceans and planet, is how we define seafood sustainability.

Learn About Our Fishing Methods
We use only the most sustainable fishing methods.

Try a New Species
We love introducing our members to new species! Check out some of what we offer.

Meet Our Fishermen
Central to our mission is that our members know where their food came from - not just location, but also the actual names of the fishermen who caught it!

Browse our Plans

Choose from monthly, bi-weekly, or weekly deliveries—directly from the fisherman to your home or neighborhood!

View Plans